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ProRail movie: Dynamic Traffic Management

Medium:
Interactive film on DVD

Client:
Dutch railway provider ProRail, Utrecht

Communication goal:
Dynamic Traffic Management (DVM) is a ‘toolbox’ by which the capacity and traffic planning of the Dutch railway system can be improved. The goal of this audiovisual production was to communicate DVM towards a varied audience (management, technical staff, outside companies).

Results:
A dynamic DVD production that consists of a linear film, combined with interactive dedicated ‘product cases’. The managers of ProRail are able to explain all the advantages of DVM in detail. They can communicate towards a differentiated audience in a clear way, by using a dedicated mix of the film and interactive cases.

Facts:
Concept en production: Wennekes Multimedia
Animation: Magic in Motion
Music and SFX: Quality Quartet
Director: Diego Pos